Wilkes-Barre art campaign creates a ‘buzz’ downtown

WILKES-BARRE, Pa. — Volunteer artists in downtown Wilkes-Barre are employing windows of area businesses as backdrops for their latest artwork marketing campaign termed “Crew Beezy.”

Kevin Harger-Blizzard and his team have developed 20 different storefronts with spring flowers, incorporating a bee in every screen as a tribute to Wilkes-Barre.

“Our whole strategy has been all around bees and ‘being beezy’ in Wilkes Barre. We truly had been encouraged by the metropolis seal,” Harger-Blizzard reported. “It resembles a beehive and signifies people functioning together for the greater fantastic, and which is anything we’ve experimented with to embrace.”

Harger-Blizzard was inspired to put on this campaign immediately after discovering neighborhood elementary educational facilities reduce a important resourceful outlet in their school rooms.

“We located out that some community universities no extended have arts for elementary young children. So we seriously wished to link little ones with the arts and consider to aid the regional companies at the similar time,” Harger-Blizzard included.

To make far more youngsters knowledgeable of the arts, he is introduced neighborhood corporations and households together by means of a social media contest incorporating the painted windows. 

This is a lead-up to their reveal of a new sculpture and mural on April 23 in Midtown Village.

“Leading up to the working day, we are having this ‘Beezy in WB’ Marketing campaign. So if you come downtown and pose for photographs with 5 of our painted windows, you can it on the internet as #BeezyinWB,” Harger-Blizzard stated.

His team’s mission is to fill a void of the arts in early childhood education though bringing far more folks to downtown Wilkes-Barre.

“We have a good deal of challenges in the environment, and producing that artistic side of the mind is what is likely to aid us turn into superior issue solvers,” mentioned Harger-Blizzard. “So I consider it can be really significant for children to be exposed to the arts.”

You can participate in the social media contest at any time right before the ribbon-cutting event on April 23 to win a $100 present card to Boscovs. 

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